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Is Algae the DHA Omega-3 Holy Grail?

Submitted by klampert on Wed, 04/15/2015 - 09:23

Why do people consume fish? Now, more than ever, peop­­­­le are motivated by health benefits like DHA omega-3 when they choose salmon over chicken. Yet, the nutrients that make oily fish so healthy are steadily harder to come by, necessitating an alternative approach. Becky Timmons, technical director of Alltech Algae and global director of applications research and quality assurance at Alltech, will address the dilemma head on at the Alltech REBELation, in her talk “The ‘Holy Grail’ of the Industry: A replacement for fish oil.” In an interview about the upcoming session on the limitations of fish oil and the potential of algae, Timmons discussed the resource crisis.

According to Timmons, the standards in place to protect marine life and prevent overfishing limit the amount of fish oil harvested to about 1 million tons per year. Farmed salmon yielded 2.4 million tons of meat in 2013 while requiring 3.4 million tons of feed. In order to incorporate 10% fish oil into the diet of the fish, the salmon industry alone would demand 340,000 tons of fish oil. That’s one-third of the world’s fish oil supply for only 4% of aquaculture production, leaving the remaining two-thirds to be divided amongst the rest of aquaculture production and the human capsule market. Thus, a production area that should be continually expanding to feed the world cannot. Additionally, salmon raised on 10% fish oil are not as nutritious as wild caught salmon. So all arrows are pointing away from fish oil and, Timmons believes, in the direction of algae.

The exciting news, is that heterotrophically produced algae offer far greater production potential than fish oil/meal. Algae can be grown under controlled conditions to provide a consistent, pure source of DHA. Not only does this solution offer necessary resources to expand current aquaculture production, but also to introduce DHA into the diets of fish, like tilapia, that don’t require it. This opens a door to value-added products that would increase profit margins and offer legitimate niche-marketing opportunities.

Algae isn’t just an idea; it’s a solution ready to be employed. Producers are making it work, and successfully marketing their product. TwoXSea is an operation utilizing the first 100% vegetarian fish feed with Alltech’s algae in place of fish oil or fish meal. Could this solution be applied across the entire industry? How can the pursuit of true sustainability benefit everyone: the producer, the retailer, the chef, and the consumer? These are questions to be answered during the Alltech REBELation, so don’t miss Timmons and her talk on the industry’s new ‘Holy Grail.’ 

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Favorite Farmer Entry: Destiny Bradley

Submitted by eivantsova on Mon, 04/13/2015 - 16:06

I feel that this is the best answer for what I feel is quite a difficult question. I couldn't pick just one person ... This is because farming in its entirety is about working together, it has and should always be a community. Therefore my favourite farmers are those from yesterday and those like myself that will be farming tomorrow. I am proud to be a part of what is essentially a team, a global community that have chosen to farm to feed the world.


Destiny is competing in Alltech’s Favorite Farmer Contest. The photo with the most likes on our Facebook page will win a trip to the Alltech REBELation in Lexington, KY. It’s an opportunity to meet farmers and other agriculture people from all over the world.

Vote for Destiny by liking the photo here.

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Favorite Farmer Entry: Dylan Murphy

Submitted by msimpson on Mon, 04/13/2015 - 13:03

My favourite farmer is Jack Fegan. He is one of the best farmers I know. He is very good with the animals and knows exactly how to treat the animals. I know a lot of other farmers but Jack is a class above. When you are watching Jack farm or help the animals out he is like a magician. He has a combine harvester and he is really good with it. He has a fat head which can cause problems for him while he farms like getting in the tractors or even getting through doors. I hope Jack wins it as he is the greatest farmer alive. I do not have a picture of Jack but I have a picture of his shop.


Dylan is competing in Alltech’s Favorite Farmer Contest. The photo with the most likes on our Facebook page will win a trip to the Alltech REBELation in Lexington, KY. It’s an opportunity to meet farmers and other agriculture people from all over the world.

Vote for Dylan by liking the photo here.

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Favorite Farmer Entry: Bryce Krull

Submitted by eivantsova on Mon, 04/13/2015 - 12:22

My story of my favorite farmer is not an easy one to tell because he is my father, and he is no longer with us. My father Brian Krull of Lake Mills, Wis. was the most dedicated and driven father, farmer, friend, brother, husband I have ever seen in my 20 years of life! Growing up with him by my side and instilling my sisters and myself with the drive and passion for agriculture has truly changed my life. 

Brian breed numerous excellent cow families, growing record-breaking crop yields, and raising an even more outstanding family is why this farmer is easily my favorite. Brian had a passion for agronomy and working with the land. He truly enjoyed being out in the field and caring for the land that God had given him to take care. Brian was a member of the Lake Mills FFA and 4-H growing up and had lived in Lake Mills all his life caring for his family’s farm with his family and continuing on with tradition to raise his family on the farm.

Brian was not only dedicated to his farm and family but also his community and church. A member of the Lake Mills Moravian Church as well as the Lake Mills FFA Alumni, Bowling team, Aztalan Cemetery President, and served as President and Board Member to the Wisconsin Holstein Association. Brian never cared for himself first, family was always first in his life. People still talk about how when they would see Brian he would never talk about the great crops, cows, or new position or award Brian had received it was always the kids and his wife Cindy he talked about. A farmer who truly has his priorities in the right places was Brian Krull.

I have never and will never meet another farmer who can change so many people in such a short time of life. Brian still remains to be my favorite farmer although he is no longer caring for the land that God gave him. Brian was taken doing what he loved where he loved to do it. He died during a farm accident on the family farm on August 26, 2010.

Myself (his son) and my mother and sisters continue on his footsteps to ensure we don’t lose the passion and values he gave to us. With Brian now looking down to us and guiding us to the right path, he remains my favorite farmer and the favorite farmer of all who have known him.


Bryce is competing in Alltech’s Favorite Farmer Contest. The photo with the most likes on our Facebook page will win a trip to the Alltech REBELation in Lexington, KY. It’s an opportunity to meet farmers and other agriculture people from all over the world.

Vote for Bryce by liking the photo here.

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Favorite Farmer Entry: Brianna Graham

Submitted by eivantsova on Mon, 04/13/2015 - 10:44

They say it takes a community to raise a child – which is true – but an agricultural community enriches its children in a special way. Growing up in such a community taught me that nothing comes for free, how to work hard and never give up (even if you are having a bad day). Caring for livestock taught me responsibility and compassion at a very young age. But, most importantly the farmers that I called my neighbours taught me passion and always encouraged me to pursue what I love. In my opinion, there is no job that can rival that of farming because of the amount of work farmers do and how much they love it. Farmers are the heart and soul of their communities and the amount that they contribute to society cannot be overlooked.

My favorite farmer happens to be my boyfriend, a 10th generation egg, dairy and poultry farmer in Nova Scotia, Canada. We went to high school together but did not really know each other and then university took us down separate paths. Because farmers taught me to pursue my passion and they lit a fire in me to pursue a future in agriculture. I decided to write my political science honors thesis on an agricultural policy issue, and as an advocate for farmer’s rights in government I reached out to the community for input on my project. That’s how David and I started seeing each other. As a young farmer planning on taking over his family’s farm from his father and uncle, he is keen on agricultural policy issues in order to secure his future. After seeing the passion he has for his job and exploring the realm of farm politics I have decided to pursue a Master of Public Administration in order to work in agricultural policy.

David did a four-year business degree with a major in finance and realized that he could not imagine a future away from his farm. He is currently 23 and working full time with his uncle and father on their farm – Cornwallis Farms. This farm is particularly fascinating as Deacon John Newcombe established it in 1761 and the same land that was farmed then is still farmed to this day. I might be biased, but David is my favorite farmer because his passion inspires me. The fact that he was so keen to help me because he cared about the fate of the industry showed that farmer’s are willing to fight for their spot in society. He views farming as a lifestyle, as it is much bigger than just a job to him. It is tradition, culture, pride and what he loves. 

Every Thursday morning while I am at school I wake up to pictures taken at 3AM of the cows in the parlor, or the calves being fed. David never complains either – he loves showing off his land and animals and educating anyone who cares to listen. I can only wish that someday I have a job that I enjoy as much as he does, especially at such a young age. He’s an advocate for his industry, he is an active member of the local farm safety board, he attends young farmers conferences, and he is a member of the local fire department among other things. Like the farmers I grew up with, he takes time and goes out of his way to help anyone. This is why, of all the farmers I know, David is my favorite.


Brianna is competing in Alltech’s Favorite Farmer Contest. The photo with the most likes on our Facebook page will win a trip to the Alltech REBELation in Lexington, KY. It’s an opportunity to meet farmers and other agriculture people from all over the world.

Vote for Brianna by liking the photo here.

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Favorite Farmer Entry: Paddy Sheehan

Submitted by eivantsova on Mon, 04/13/2015 - 10:40

My name is Paddy Sheehan, I am a final year student of Dairy Business in University College Dublin and my favorite farmer is Kevin McGarry. Born on a beef farm in Roscommon, Kevin always had a passion for farming. At the ripe age of 18 Kevin left for New Zealand to pursue a career in dairy farming.

In what can be described as a man on a mission Kevin left to follow his dreams, of milking hundreds of cows on a major dairy farm. Unfortunately while in New Zealand Kevin was involved in a motorcycle accident on the farm and subsequently lost both legs. This did not deter him. He returned to Ireland and walked off the plane.

From there he started Dairy Business, an Agricultural Science degree in University College Dublin. This is when I met Kevin, he instantly became one of the lads, and I am very proud to call him a friend. His passion for farming and life inspired me.

In the summer of 2014 he returned to New Zealand and managed a 900 cow dairy farm as part of work experience for our degree. To return to farming was phenomenal. To return to New Zealand showed massive courage, but to manage a major dairy farm in New Zealand is truly heroic stuff.

In the summer of 2014 Kevin organized a road trip to Alltech’s Global Dairy and Beef forum held in Deauville, France and I was lucky enough to be invited along. This involved getting a Ferry from Wexford to England, driving across England and getting to channel tunnel to France. Kevin drove while two others and I enjoyed ourselves, it was truly an unforgettable experience.

This week long road trip had it all, from drinking Kentucky bourbon, to talks from world leaders about challenges faced on-farm and included lively debates in an Irish bar (we decided it was Irish because it was painted green) called “The Dickens Bar” with a cork farmer about the optimal system, the problem with fragmented farms and at what price was rented land too dear. I think it’s safe to say we didn’t come to any conclusive answers.

Kevin is currently in his final few weeks of college and will be finishing his final exams in 6 weeks. From there the Irish farming community as a whole will get to benefit from his infectious enthusiasm and work ethic. The future is bright for Kevin and I’m sure he will be very successful at farming in the future.


Paddy is competing in Alltech’s Favorite Farmer Contest. The photo with the most likes on our Facebook page will win a trip to the Alltech REBELation in Lexington, KY. It’s an opportunity to meet farmers and other agriculture people from all over the world.

Vote for Paddy by liking the photo here.

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Favorite Farmer Entry: Robery Bowe

Submitted by eivantsova on Mon, 04/13/2015 - 10:28

My Favourite Farmer has to be my 85 year-old father-in-law Martin Noone, who has dedicated his whole life to his family and his farm. The interest and dedication he shows his livestock is truly admirable and he looks after them just like family.

In telling us all about the past he has embraced the future too and is not afraid to fork out for new technology if it helps the farm be more safe and efficient. His education of his grandchildren in the proper ways of the farm is inspiring. He grows his own vegetables and potatoes and always uses fresh horse dung on his spent rhubarb.

He is a farmer who I have never seen agitated on his farm. He always seems to be in control and is willing to give any situation the right amount of time in order to get the right outcome. I have been with him many late nites during Lambing season and helping him pull a calf and the empathy and understanding he shows his stock is unique.

Martin is a small west of Ireland farmer from Cong whose farm is a credit to him and a safe place for his grand children to learn the proper ways of farming. Martin is very conscious of what he puts into his farm and the impact it might have on the farm or the local environment. He is a great neighbour and is always there if you need him. Martin and his wife Mary never took holidays until recently because they were too afraid to leave the farm.


Robert is competing in Alltech’s Favorite Farmer Contest. The photo with the most likes on our Facebook page will win a trip to the Alltech REBELation in Lexington, KY. It’s an opportunity to meet farmers and other agriculture people from all over the world.

Vote for Robert by liking the photo here.

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Favorite Farmer Entry: Misty DeDonder

Submitted by klampert on Mon, 04/13/2015 - 09:40

Growing up in a small town, I have been exposed to agriculture all of my life. I saw the hours the farmers in the community put in, and the blood, sweat and tears that went into their livelihood. I vowed at a young age, that I would never, no matter what....marry a farmer.

Fast forward 20 years, and I did exactly that. The things I see now with the blood, sweat and tears are totally different than I imagined. There is certainly blood. The blood I saw as a kid was the blood shed in an accident, but the blood I see now is running through the veins of my four amazing kids. This is the same blood that is pumping through the veins of the amazing members of my family's farm. There is absolutely sweat, but I would not have it any other way. Without the toil of their hard work, the life we live would be completely different. The tears my husband and his family shed are tears of joy, tears of love and tears without the negative and salty connotations.  

As the wife of a farmer, you would think I would feel obligated to say that my husband Kevin is my favorite farmer, but that is just simply not true. Without the patience, love, hard work and nurturing that his father before him put in (and still puts in) my husband would not be the man he is today. He would not know the value of hard work and the importance of a Sunday. My kids would not understand what it means to put everything they have into something. They would not understand that a bad crop or a poor year farming does not make a bad farmer. My favorite farmer is Kenny DeDonder, and never in the ten years I have been a part of his family, or in the next 100 years will I ever be able to describe to him how grateful I am to him. Thanks, Kenny, for everything.


Misty is competing in Alltech’s Favorite Farmer Contest. The photo with the most likes on our Facebook page will win a trip to the Alltech REBELation in Lexington, KY. It’s an opportunity to meet farmers and other agriculture people from all over the world.

Vote for Misty by liking the photo here.

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Playing fields leveled as EU milk quotas are abolished after 30 years.

Submitted by klampert on Thu, 04/02/2015 - 09:30

What is significant about the end of milk quotas?

April 1st marked an important day in Europe for dairy farmers.  However this was no April Fools prank. Farmers are no longer restricted by European Union imposed milk quotas. This means that dairy farmers can now produce as much milk as they wish after 31 years so it’s hugely significant.  Milk quota was the single biggest constraint to increasing production up until now, however access to land is now mooted to be the next challenge for most farmers.

So is this a good thing?

With global demand for dairy products increasing by about 3-4% per year efficient and progressive farmers across Europe can now produce milk with greater economies of scale and capitalize on new markets. However, not all farmers are happy as many fear an expansion of EU milk output will flood the market and prices will drop and the less efficient farmers will be forced out of business.

There are only a few countries in Europe that are expected to increase milk output. Ireland is the most bullish of these targeting a 50% increase in milk output by 2020. While this seems like a big increase, most of the additional product is going to be traded on the global dairy market. Given that Ireland is a relatively small player with approximately 1.2 million cows currently, it shouldn’t impact much on the global prices, especially in the medium to long term.

What will be the impact on price and at farm level now that quotas are gone?

Farmers will now continue to milk with many in a position to scale up.  It is expected that there will be more ‘price volatility’ owing to competing in the global marketplace with quota removal, however this will level the playing field for all. For 31 years, dairy farmers have had the threat of penalties hanging over them for every liter of milk they produced over their quota allocation. This was quite substantial at 28 c/l.  To give an example, Ireland will pay an EU super levy fine of approximately €75 million to the EU for every farmer who produced over their quota paid for.  This will be the last super levy many European countries will have to pay so there is massive relief by farmers in general.  Progressive farmers across Europe whose business operations have been greatly restricted by this quota system were reported to be having street parties, such was the reaction.  Less efficient farmers on the other hand are cautious as the market will dictate the price of milk now and with a projected surge in production to meet growing world demand, the less efficient farmers will indeed be in trouble and perhaps even have to exit owing to profitability challenges.

So does this mean more emissions from more cows with more milk production?

Research conducted by Alltech ECO2 has shown quite the opposite with the more efficient producers showing lower carbon emissions per liter of milk produced on farm. Indeed Alltech has developed the “Alltech Dairy Assist Programme” which can help evaluate the efficiency of the farm and can assist improvements to feeding regimes and general farm practice to help improve efficiency, profitability and sustainability.

So where can I hear more and engage with European dairy farmers and farmers from around the world?

To hear about the impact of EU Quota Abolition and what measures farmers can put in place to capitalize on the new markets while also safeguarding their current business plans, Be a REBEL and join Dairy: Today’s Greatest Business Opportunity at the Alltech REBELation, May 17-20 in Lexington, Kentucky, USA.  “In addition to new branding and marketing opportunities, we will discuss daily farm issues such as hiring the right people, passing on the farm to the next generation and being a good neighbor.”

Dairy: Today’s Greatest Business Opportunity will feature key industry leaders such as Jud Heinrichs, Penn State University and Mike Hutjens, University of Illinois. Dairy symposium topics will include:

  • Cows: Four-legged machines that can smell up to six miles away: Model the Fair Oaks experience, be a good neighbor and open up your farm to tours.
  • Milk: A delivery system for health and wellness: What does Coke’s bet on milk say about the “war on sugar” and their idea of dairy’s future? How does that compare to the way Danone, Kerry Foods and Nestlé are building a business globally? They started with only a supply of milk and a plan.
  • A New Profit Center for Dairy Farmers: Tying into the grid with methane.
  • Cow Signals: Understanding the needs of the cow in terms of housing, nutrition and care.
  • The Dairy Industry - Adding value while avoiding crisis: From casein to lactoferrin proteins and fats for anti-aging to sports drinks - building value while avoiding crisis.
  • Auditing your Dairy: What’s your carbon footprint? Do you audit for efficiencies routinely? Can we harness this wasted power to become energy independent?
  • Wisconsin Blueprint - Dairy capital of the world: Caring for your greatest asset.
  • Nestlé Dairy Farm Institute: A Harvard case study.
  • DHA Milk: The Horizon Example - A world of opportunity with DHA.

This special symposium is part of the Alltech REBELation, an event exploring innovation, inspiration and world-changing ideas in Lexington, Ky., USA, from May 17-20. Dairy: Today’s Greatest Business Opportunity begins on May 18. Pre-conference events include an opportunity to savor the best in brews from across the Bluegrass and around the world at the second annual Alltech Craft Brews and Food Fest on May 16.  Tours of Kentucky’s horse farms, bourbon distilleries and other sites are offered on Sunday, May 17, along with an international welcome dinner for all conference attendees.

For more information, or to request an invitation, contact a local Alltech representative, visit www.alltech.com/REBELation or email rebelation@alltech.com. Join the conversation on Twitter with #REBELation.

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The Plastic Blocks of Business: How LEGO reinvented itself and thrived

Submitted by amartin on Thu, 03/12/2015 - 21:32

A digital and global age filled with increasingly busy individuals beckons change and adaptation. Few have weathered the storms quite like LEGO. They have answered the challenges of innovation and have simultaneously held to the simple toy that has always made them LEGO. Over the past decade, LEGO has soared within the toy industry, rising to become 2015’s most powerful brand in the world, according to global consultancy firm Brand Finance. One has to wonder how a company born out of children’s play habits from sixty years ago still thrives in this new age. Can a brand be reinvented?

Marketing expert, Dr. Damien McLoughlin, will address this very question as he presents his talk, Rebel and Rebuild, during Alltech REBELation. So in anticipation of the full story to come during REBELation, here are 5 Lessons from LEGO’s Story.

  • The key to staying relevant, as is expected in business, is the customer. Any business can identify their target market. The value is in truly knowing the customer: their tastes, their time, their media influences. LEGO knows as much or more about children’s play than any company in the world.
  • Both knowing your customer and identifying the most relevant version of your business are products of research.  In the 10 years that LEGO has grown into a toy manufacturing superpower, they have paralleled that growth with research expenditures.
  • Mistakes are the evidence of experimentation and a direct line to innovation. No industry can survive without an investment in uncovering new knowledge. With that experimentation comes some failure, but those mistakes come together to unveil brilliance. Ninety percent of LEGO staff’s brilliant ideas never make it to market.
  • There is something to be said for protecting your company’s creativity and the invaluable minds that produce the ideas often seen as far and away. Don’t allow statements like “that will never work” to kill the brilliance in futuristic thinking. LEGO keeps the workspace of their innovative team, known as the Future Lab, separate from the rest of the company.
  • In attempts to be new and inventive do not stray too far the core experience that is the foundation for your business. The race toward the future while maintaining company identity was captured by LEGO Group CEO, Jørgen Vig Knudstorp as “about discovering what’s obviously Lego, but has never been seen before.”
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How LEGO reinvented itself.

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